Simply put, Search Engine Optimisation (SEO) is the practice of optimising content for search engines such as Google, Bing and Yahoo.

Content can include text on a website, a landing page and even your LinkedIn profile.

Through SEO, you are helping ensure that you are being found quickly online by your target audience when they search for the products or services you provide. 

This often leads to more quality traffic and higher conversions (more sales).

When you are looking for a product/service or information, one of the first places you might go to is Google.

When on Google Search, you type in the keywords you are looking for and based on what you have entered, Google quickly scans through its database and presents what it deems to be the most relevant webpages first, and least relevant webpages last or not at all.

As an SEO company we will develop your websites content following industry best practices with the aim of Google prioritising your website and ranking it highly when your target audience search for the products and services you provide.

When customers find and click on your website through Google Organic Search, this is known as Organic Traffic.

Following optimisation of your website, often you can see noticeable improvements in your websites ranking after 3 months. For some of our clients however, we have achieved a first page ranking within 4 weeks of optimisation.

Results can depend on the competitiveness of your industry, popularity of keywords used and the quality of your website.

Once optimised, in the months that follow, your websites ranking should steadily improve and climb to the first page of Google.

Yes absolutely! Our SEO service can be tailored to allow your website to rank highly in your local area and also on a national scale.

Deciding on whether to target locally or nationally with your SEO campaign does depend entirely on the nature of your business. If you have a physical store or are say a local electrician, then a local SEO campaign would be perfect for you.

If your business is based online and trades nationally, such as an online sweet shop, then promoting your services/products nationwide would best fit your business aims.

During our initial consultation, we will research and agree the keywords and locations to target helping you to efficiently and effectively reach your target audience.

Our SEO service starts with an initial consultation with you, where we will get to understand your business and marketing objectives. We will then create an SEO campaign plan which will be emailed to you that sets out the strategy we believe will best achieve your aims for the campaign. 

We will then get to work, optimising both the on-page and off-page elements of your website. 

Once optimised, we will then monitor and provide a monthly report to you highlighting the results and based on those findings, make further improvements where needed, helping to maximise your websites on-going SEO performance.